Projects
TV2 Documentary
< 1 min. Read · Updated on 24/11/2025
Purpose
To tell the story of Morten Thorsby’s journey and We Play Green’s work to unite football’s people and passion for a greater purpose — protecting the planet we play on.
The project seeks to inspire the Norwegian football family to care more, act more, and help drive the green transition forward.
About the Project
Produced by TV 2, this four-part editorial documentary explores sustainable food, football gear waste, ocean pollution, and the personal journey of Morten Thorsby and We Play Green’s mission to inspire change through football. Filming is ongoing, with the premiere set for spring / summer 2026. TV 2 welcomes sponsors who wish to align with the project and gain visibility through the project.
Project Status
Ongoing
Desired Impact
- Increased awareness and inspiration among a large share of the Norwegian football family.
Project partners
Projects by We Play Green
< 1 min. Read · Published 05 Nov 2025
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We're transforming football into a billboard for sustainability, using the sport's passion and influence to drive change.
