With the help of the programs, we aim to encourage the football family to support behavioural change and innovation within specific “green” topics.

Player Participation

Key to the success of these programs is the invaluable participation of our players. Through ongoing recruitment efforts, we ensure their active involvement in our specialized training and activation platform, enabling them to contribute to specific programs effectively.

Engaging our players

We encourage our players to participate in our activation programs. The most engaged players are trained to be role models, front figures, and program advocates. We’re focusing on recruiting players to programs that are suitable for their personal brands and preferences. 

Value proposition for our players

  Increased player value
  Strong personal brand
  New revenue opportunities
  Valuable skills training
  Post career work opportunities
  A sense of purpose

Interested in learning more about our upcoming programs?

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